How to Build a Fiction Platform

Michael Hyatt’s New York Times bestselling book Platform got everyone talking about how building a platform through a blog or a podcast can get you published, but nearly all of the talk surrounding platforms is about non-fiction platforms. What can creative writers do to build a platform? How is a fiction platform different from a non-fiction platform?

I talked to platform expert Dan Blank about this, and his answer is surprising. Platforms, for fiction authors, look less like a ginoromous blog and more like… you guessed it… a Cartel.

Listen to the interview (16:11)

[audio:http://commondatastorage.googleapis.com/authorcartel/Dan%20Blank%20on%202013-02-01%20at%2016.11.mp3]

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Dan Blank has written for publications like Publisher’s Weekly and Writer’s Digest, and has spoken at numerous conferences like AWP, Thrillerfest, and Book Expo America. Through his company, We Grow Media, he teaches authors and publishers how to build their platform using social medial. So basically, Dan is the man. In this interview, Dan and I talk about how one author built her platform, and got published, using cupcakes.

After you listen to the interview, you’re ready for the next lesson. Click here to continue.

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  1. KathyPooler says:

    Great interview, Joe. Such simple and powerful wisdom from Dan: build your platform on trust and communication. Love it!

  2. This was very good. Trust and communication. Love it!

  3. Lolarose38 says:

    Great interview, I really enjoyed listening to his thoughts on this. Very thought provoking.

  4. Having writer friends is nice.

    I’ll still be your friend, even after you buy my book. Just don’t expect me to buy yours in return: I’m a cheapskate. 🙂

  5. disqus_uw8kXCNacZ says:

    “Ultimate metric….” as the ‘start’ not the ‘end game’. He got my attention there. Very challenging to create something unique with regards to our platform. I’m not a brownie-baker…but what am I? Hmmmm. Much to think about in this regard.

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